Writing Executive Summary. Why is it Important and How to Write It?

The executive summary is crucial as it allows investors or banks to be able to understand the nature of your business by just reading a few paragraphs. Investors who constantly receive new business proposal do not have the time to read every page of what you submit. This is where the summary becomes essential. It […]

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14 FANTASTIC EXAMPLES OF BRANDS USING INSTAGRAM

Without a doubt Instagram has become a crucial social media platform for businesses around the world. Apart from the fact that 400 million active users every month, it is also a perfect platform to showcase the ‘other’ side of your business and to engage with your consumers in a much personal way. Take a look […]

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4 Cost-Effective PR Strategies to Help Grow Your Online Business.

Back in the 2014, I found marketing and advertising are just too expensive for my Mirsky Mode startup. The traditional marketing was definitely out of the question due to high competition from well-established companies. Even online marketing and advertising require large sum of investment for it to be effective. Still, I don’t feel the ROI […]

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